Growing is not enough: creating the right value

4 May 2026

Tags Financial Advisory C-suite insights Videos

As uncertainty becomes a structural feature of the global economy rather than a temporary disruption, financial decision making is growing more complex. Volatility across markets, geopolitics and regulation is reshaping how organisations approach growth and value creation, demanding deeper analysis and broader insight at every stage of the business lifecycle.

Firas Abou Merhi, Partner and Head of Financial advisory, Forvis Mazars Group, explains that while international expansion remains a priority for many organisations, it has become more selective and increasingly integrated into wider strategic planning. New challenges around tax, regulation, tariffs and market entry barriers are pushing leaders to reassess where and how they grow. Organisations are focusing on delivering the right value from growth by strengthening management structures and optimising costs. The ability to analyse larger volumes of financial and non-financial data is enabling faster, better-informed decision making. Organisations that can fully leverage this opportunity will be best positioned to succeed.

Watch the latest interview in our C-suite expert insights series to hear how leaders are navigating complexity, rethinking international growth and using financial advisory to create long-term value across the business lifecycle.