C-suite barometer 2026: Business success now hinges on adaptability
Our latest study uncovers a business world embracing change, investing in technology and people, and reimagining strategies to stay ahead of disruption and competition. Success now rests on adaptability as much as ambition.
3,000+
C-suite insights.
40
countries worldwide.
Growth outlook remains optimistic
This year’s C-suite barometer signals a positive growth outlook. Despite a slight dip in revenue growth in 2025, 92% remain optimistic about their company’s growth outlook.
It is the backdrop against which strategic decisions are made, shaped by economic shifts and influenced by rapid advancements in technology. Yet the results that have emerged in this year’s C-suite barometer reveal little hesitation from leaders. They are revising their approach and accelerating plans with significant investments.
This adaptability will not only be a competitive edge but the currency for thriving strategies and growth as we head confidently into 2026.
It is the backdrop against which strategic decisions are made, shaped by economic shifts and influenced by rapid advancements in technology. Yet the results that have emerged in this year’s C-suite barometer reveal little hesitation from leaders. They are revising their approach and accelerating plans with significant investments.
This adaptability will not only be a competitive edge but the currency for thriving strategies and growth as we head confidently into 2026.
Success rests on adaptability
“Adaptability is not about waiting for uncertainty to pass but about building organisations that are ready for what’s next and can thrive in the long-term. Our research suggests leaders are embracing change, investing in technology and people, and reimagining their strategies to stay ahead of disruption and competition. The most successful will be those who combine confidence with caution – moving forward boldly, with strong awareness of both the risks and opportunities. Success rests on adaptability as much as ambition.”
The global paradox
New risks and opportunities are influencing a shift in plans and priorities for the world’s executives. While global uncertainty and disruption have led to a dip in overall revenue growth, opportunities are abundant among the challenges and leaders remain optimistic as they prepare for what’s next.
探索更多