Sustainable, smart, and synchronised: using technology to accelerate the ESG transition in the consumer sector

Mature markets are witnessing a transformation in consumer demand trends, with consumers increasingly shifting their preferences away from conventional products and services.

Instead, they gravitate towards offerings aligned with environmental, social, and governance (ESG) objectives. Our report, 'Sustainable, Smart, and Synchronised,' provides comprehensive insights into how consumer-focused companies can leverage ESG principles and digital transformation to prosper in this evolving landscape.

Expert opinions from the world's leading consumer companies

This report serves as a practical roadmap for consumer-oriented companies seeking to fortify their business strategies for the future. It advocates transitioning towards synchronised, intelligent, and sustainable business models. Notably, the report features valuable contributions from seasone d experts with executive backgrounds at renowned companies such as L'Oréal, Marks & Spencer, Pernod Ricard, Danone, and Mazars.

Download the report

How ESG and technology can enable resilience and adaptability in the consumer sector

Businesses must prioritise measuring and enhancing their ESG performance while harnessing cutting-edge technologies to accelerate transformation.

In 'Sustainable, Smart, and Synchronised,' we delineate a strategic roadmap encompassing vital measures, including the recalibration of key performance indicators, the comprehensive collection of data about pertinent metrics like biodiversity impacts and supply chain labour rights, and the cultivation of substantive and actionable insights aimed at propelling sustainability strategies and progress.

Furthermore, on a practical level, our study provides a meticulous, step-by-step manual for operationalising transformation. This includes assembling a diverse pool of talents and skills at all organisational levels, enhancing diversity and inclusion, collaborating with suppliers to improve efficiency and ESG outcomes, and fostering partnerships with other businesses and stakeholders in a collective pursuit of sustainable excellence.

Investing in a sustainable future

"The changing preferences of consumers are evident – they seek convenience as shoppers, yet they aspire to make sustainable choices as responsible citizens. By embracing both digital and sustainable transformations, businesses can proactively and methodically position themselves for the future to address these sometimes conflicting demands."